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Performance Marketing Manager - Multi-channel (m/f/d)

  • Pune (IND)
  • Marketing / Communication / Editing
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Want to work in a culture built on mutual trust and respect? How about having the freedom to make work fit into your life (and not the other way round)? A career with Thinkproject could be just the opportunity you're looking for.

What do we do?
Pioneering a new era and offering a cohesive alternative to the fragmented landscape of construction software, Thinkproject seamlessly integrates the most extensive portfolio of mature solutions with an innovative platform, providing unparalleled features, integrations, user experiences, and synergies.
 
By combining information management expertise and in-depth knowledge of the building, infrastructure, and energy industries, Thinkproject empowers customers to efficiently deliver, operate, regenerate, and dispose of their built assets across their entire lifecycle through a Connected Data Ecosystem.
 
About the Job
Are you a results-driven digital marketer with a passion for performance marketing in a dynamic and fast developing B2B SaaS environment? We’re looking for a Performance Marketing Manager to lead and optimize our paid advertising efforts, ensuring maximum ROI and growth.

What your day will look like

  • Develop and execute multi-lingual paid search and paid social media strategies aligned with business goals (English, German, French)
  • Plan, launch, and manage performance marketing campaigns across various paid channels such as Google (SEA), LinkedIn, E-Mail, and deliver cutting edge customer journeys including Display, Remarketing and Affiliate channels strategies
  • Exploration of AI based tools, such as ChatGPT and others to understand how these tools are influencing / replacing Search Engines and how strategies could be shifted
  • Analyze campaign performance and optimize budgets, bids, and creatives for maximum ROI
  • Work with data analytics to improve CTR, CVR, and overall campaign efficiency
  • Conduct keyword research, audience targeting, ad creation, and bid management
  • Conduct a technical and on-page SEO website audit to identify areas for improvement and optimization
  • Conduct in-depth keyword research to identify high-impact search terms that align with our long-form content strategy, ensuring SEO optimization and maximizing organic traffic growth.
  • Implement custom tags, triggers, and conversion tracking for Google Ads and LinkedIn Ads via GTM
  • Build custom reports to derive high-level insights into user behavior across multiple channels
  • Oversee A/B testing, audience targeting, and conversion tracking
  • Stay updated on trends, tools, and best practices in digital marketing
  • Collaborating internally with other marketing teams constantly, and providing a constant feedback loop, to review campaigns, inform of results, and make requests/proposals for future content production

What you need to fulfill the role

  • Proven 3 years+ of experience in managing performance marketing campaigns in the respective channels (Google, LinkedIn & SEO)
  • Hands-on mentality with a strong execution mindset
  • Taking ownership and accountability for results
  • Strong analytical skills with expertise in data-driven decision-making
  • In-depth knowledge of digital marketing tools like GA4, GTM & Looker Studio
  • Knowledge and Experience with Linkedin Ads and Google Ads environment required
  • Knowledge or experience with Salesforce and Marketo is a strong plus
  • Excellent communication and leadership skills (Default language: English)

What we offer

Lunch 'n' Learn Sessions I Women's Network I LGBTQIA+ Network I Coffee Chat Roulette I Free English Lessons I Thinkproject Academy I Social Events I Volunteering Activities I Open Forum with Leadership Team (Tp Café) I Hybrid working I Unlimited learning

We are a passionate bunch here. To join Thinkproject is to shape what our company becomes. We take feedback from our staff very seriously and give them the tools they need to help us create our fantastic culture of mutual respect. We believe that investing in our staff is crucial to the success of our business.

Your contact:

Preethika Ramdass

Please submit your application, including salary expectations and potential date of entry, by submitting the form on the next page.


Working at thinkproject.com - think career. think ahead.